How to Sell the Smart City


To find out more, visit the Nominet survey here.

I am intrigued by the potential that connectivity and sensors can offer municipal governments. There are lots of opportunities to make cities more efficient, and there is also a tremendous amount of data that could really upset the status quo (The deep dive on Palantir’s work in New York City is a good example of this.)

Cities also represent a messy environment to sell systems. The buyers are very cost-conscious and may not be as sophisticated about data rights and ownership as other customers, and there are usually many competing organizations involved in a system installed at scale.

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