In his new book, Throwing Rocks at the Google Bus: How Growth Became the Enemy of Prosperity, noted media theorist and author Douglas Rushkoff takes on the failure of the digital economy to make things better for more people. At the core of Rushkoff’s critique is what he calls the “obsolete economic operating system that emphasizes growth” and the abandonment of core values that occur once companies go public and succumb to short-term thinking.
Rushkoff suggests a shift away from the growth pressures of publicly traded markets and platform monopolies — and toward collaborative models that build on the contributions and add to the wealth of their workers, communities, and consumers.
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