Amazon Gobbles Whole Foods As Online/Offline Boundaries Dissolve


The NewCo Daily: Today’s Top Stories

If you fear Amazon is about to swallow up the entire retail industry in its hungry online maw, this morning’s news that the company is buying Whole Foods will not reassure you. Amazon intends to pay $13+ billion to buy the high-end organic and luxury supermarket chain that customers love/hatingly refer to as “Whole Paycheck” thanks to its high prices (Bloomberg).

John Mackey, the Whole Foods CEO, would remain in charge of the business. In Texas Monthly profile published this week, Mackey vowed to stick to Whole Foods’ “conscious capitalism” mission despite pressure from equity investors to boost profits or sell the company.

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