Ford is electrifying its most popular vehicles to make them even more capable, productive and fun to drive.
Happy New Year!
As we kick off 2017, at Ford, we’re also looking further into the future. The era of more affordable electrified vehicles is dawning, and we have a once-in-a-lifetime opportunity to make people’s lives better by changing the way the world moves.
Often ignored by established companies, electric vehicles have been embraced by various start ups that aim to change the way we move. After early setbacks, EVs have experienced a renaissance. Of course Tesla has found success in the high-end electric car market, positioning itself as a challenger to legacy gas-engine car manufactures when it releases is lower-end model in 2018. But other companies are finding niches in all corners of the market. Zero Motorcycles have become very popular with the environmental conscious motorcyclist, and Faraday Bikes has encouraged people to ride their bicycles more often.
And then there’s Monday Motorbikes, a small company located in Brisbane, Calif. that aims for the market right between short-range bicycles and high-powered motorcycles Its fully electric moped may sound too niche for some, but these medium-range gas powered vehicles are the most popular vehicles in the world. In fact, the biggest selling vehicle of all time is the Honda Super Cub, which is in the same vehicle category as Monday Motorbike’s M1. The Honda Super Cub alone has sold more than 87 million units since its production started in 1958. Mopeds continue to be the preferred mode of transportation in Asia and Africa, due to their price range and fuel economy.