Our Favorite Mission Statements


credit: United Feature Syndicate, Inc.

Some of our favorite mission statements are below. These are stellar examples of companies who don’t just have a mission, but are on a mission.

Facebook — Palo Alto

“Facebook’s mission is to give people the power to share and make the world more open and connected.”

Google — Mountain View

“Google’s mission is to organize the world’s information and make it universally accessible and useful.”

Yerdle — San Francisco

“Our mission is to reduce the number of new items purchased by 25 percent.”

Survey Monkey — Palo Alto

“Our mission: We want to help you make better decisions. That’s it. That’s all. That’s what drives us. We want to make it as easy as possible for you to get at the knowledge you need to make smart, informed choices. And after 10 years, we’re still challenging ourselves to deliver simple, powerful solutions. We’re dedicated to making even the most advanced research design easy enough for anyone — and everyone — to use.”

TED — New York

“Our Mission: Spread ideas. TED is a global community, welcoming people from every discipline and culture who seek a deeper understanding of the world. We believe passionately in the power of ideas to change attitudes, lives and, ultimately, the world. Our agenda is to make great ideas accessible and spark conversation.”

Twitter — San Francisco

“Our mission: To give everyone the power to create and share ideas and information instantly, without barriers.”

Kickstarter — Brooklyn

“Kickstarter’s mission is to help bring creative projects to life.”

Crowdfunder — Venice Beach

“Our Mission: Connecting entrepreneurs with investors around the world to help fund their business and fuel economic growth.”

NewCo(that’s us!) — San Francisco

Our mission: To identify, celebrate, and connect the engines of positive change in our society.

Originally published at stories.newco.co on February 13, 2015.

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